Catalogs are multi-page bound documents. They can range from glossy product sales tools to corporate training aids. Catalogs often provide comprehensive information about the range of products or services offered by the publisher. Catalogs that are intended to be kept for longer periods often have covers printed on thicker stock for durability.

The most common order options are 8.5″ x 11″ with 16 pages plus the cover on 100# Gloss Text weight paper with 100# Gloss Cover stock for the cover. Almost always, Catalogs are printed in full color on both sides of each page (4/4) and are coated AQ 2 Sides throughout.

Catalogs showcase products and their benefits, which helps guide customers to what they would like to buy. They’re a great way to show customers the full range of your products and services. A strong sales tool that many people look to for everything from clothing to electronics and services, catalogs bring the showroom to the customer.

Many Catalogs are sent directly to current and prospective customers. If you have a broad product range or your customers need detailed information to make good choices, Catalogs are for you.

Consider adding a QR code to your design to link directly to additional online information. This can be a great way to provide more detail than you would want to cram into your Catalogs. Since a QR code can link to an online message, you can change the online message without the need to reprint the QR code.